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Publishing Principles

Ensuring Accuracy and Integrity

Credible Sources: We rely on trusted sources such as NCIB, PubMed, NIH, the UN, WHO, and Science Direct to provide scientifically accurate and up-to-date information.

Expert Review: All content is reviewed by our team of experts, including marine biologists and skincare professionals, to ensure scientific validity and integrity.

Fact-Checking: Our dedicated editorial team performs rigorous fact-checking before any content is published to maintain high standards of accuracy.

Maintaining Transparency and Relevance

Source Attribution: We provide direct links to original research articles and credible sources throughout our content to ensure transparency.

Content Updates: We regularly review and update our content to reflect the latest research and industry developments, ensuring our audience receives relevant information.

Clear Communication: We strive to communicate complex scientific information in a clear and accessible manner, helping our audience make informed decisions.

Engaging with Our Audience and Ensuring Privacy

Interactive Platforms: We engage with our audience through blogs, social media, and interactive Q&A sections, encouraging open communication and feedback.

Privacy Policies: We adhere to strict privacy laws and regulations, implementing robust security measures such as Wordfence and CAPTCHA to protect user data.

Transparent Practices: Our privacy policy is clearly outlined on our website, detailing how we collect, use, and protect personal information.

Measures for Continuous Improvement and Legal Compliance

Regular Audits: We conduct regular audits of our content and practices to ensure ongoing compliance with legal standards and industry regulations.

Training and Development: Our team undergoes continuous training to stay abreast of the latest legal requirements and industry best practices.

Feedback Mechanisms: We have established feedback mechanisms that allow our audience to report inaccuracies or concerns, helping us continuously improve our content and services.

Legal Consultation: We work closely with legal experts to ensure all our publishing practices comply with applicable laws and regulations, including intellectual property rights and advertising standards.

Sustainability and Environmental Responsibility

Educational Content: We prioritize content that educates our audience about sustainable skincare practices and the importance of ocean conservation.

Sustainable Practices: Our publications highlight our sustainable harvesting methods and low carbon footprint initiatives.

Transparency in Ingredient Sourcing

Detailed Information: We provide detailed information about our ingredient sourcing, including the specific locations and methods used for harvesting seaweeds, sea mud, and sea salts.

Scientific Backing: Our content explains the benefits of using wild, organic seaweed in skincare, backed by scientific research.

Ethical and Cruelty-Free Practices

Ethical Ingredients: We transparently communicate our cruelty-free status and commitment to using only ethically responsible ingredients.

Educational Focus: Our content educates readers about the importance of cruelty-free and food-grade skincare products.

Local Community Support

Community Updates: We regularly publish updates on our support for local non-profits and their environmental initiatives.

Ecosystem Preservation: Our content showcases the connection between our business practices and local ecosystem preservation.

“Sea to Skin” Philosophy

Unique Approach: We emphasize our “sea to skin” philosophy in all our content, explaining how this approach differs from mass-produced skincare.

Formulation Benefits: Our publications highlight the benefits of our minimally processed, nutrient-rich formulations.

Founders’ Commitment

Our founders, Diane Bernard and her husband, bring a unique blend of political, criminological, and marine biological expertise to our company. Their commitment to scientific integrity, environmental sustainability, and transparency guides our publishing principles, ensuring we provide the highest quality content to our audience.

By adhering to these principles, we aim to foster trust, provide valuable information, and maintain our reputation as a leader in the skincare industry.